Food photography has become quite a prevalent genre. If you do not fully appreciate this attractive art, no doubt you need a firsthand experience. You will get a golden chance to understand the basics behind achieving styling atrocities of a creepy ilk.
Normally, these are photos aimed at giving a face-lift to some restaurant website or meant to be published in recipe books. As a business photographer, you cannot afford to give a performance below par. You must make every effort to bring out tantalizing food photos. The success of that process involves several people including chefs, food stylists, and a photographer.
Prevalence of food photography has come with handy benefits. For successful food photography, that process marries with new tips, some of which you will grab as you read on.
1. Invest in Food Stylists
Food stylists play a crucial role in this photography. Professional food shooting is more than just placing some delicacies on the table and getting your camera ready for work. Who will even look at a meal that is not whetting their appetite? Experts in food styling understand the items to pick for photography.
Probably you do not know tomatoes could be sliced into some fancy shapes and put alongside beautifully made lettuce pieces. These stylists also co-work with photographers in rightly using stand-ins. All this is in the power of a professional food artist.
2. Get Your Background Setting Right
Ensure that you do not overly exaggerate your background. It might end up catching the viewer’s attention more than your food. If not a plain background, then go for a clean table cloth. Most preferably use a white fabric. It sends an important implication to potential customers. However, this does not mean you should avoid using props. Complementing your meal with a plain ice cream bowl serves an exquisite accessory.
When it comes to plates, avoid those that are of the same color with your food. They should either contrast or harmonize with the meal. Use of a wider aperture helps a great deal in blurring your background.
3. Be Sure to Create the Right Mood Using Illumination
Lighting makes food look appetite-whetting. Instead of taking general photos, the expert behind the lens should consider using stand-ins. They make your food look more fresh, which makes it mouth-watering. Proper manipulation will also enable you to create customized textures.
Usually, you should have your setting somewhere close to a window covered with a white curtain. That white clothing on the window plays a crucial role in light dissemination. Natural light has all you need to screw that plate of food. That said, be careful not use flash. It provokes the food’s delicate sensibility, making it unappealing and unnecessarily shiny.
4. Make Good Use of Crop and Zoom Features
You certainly appreciate what it means to have a macro setting on your camera. It enables you to zoom in and fill the entire outline with food. Make sure the viewer will almost smell and taste it. After that, you then endeavor in tight cropping. Cropping genres enhance food tactility. While at it, you will also allow a clear view of minor details.
Remember as you crop further, chunks appear in their very right shape, quality of the sauce gains a clear picture, and the coldness of the meal gets almost tangible. You will only achieve your desired results if you understand how best to harmonize all the features in your camera.
5. Include the Preparation Process in Your Photography
There are interesting food preparation bits you should not overlook. Photos of chefs slicing tomatoes and chopping food items are as impressive as the final product. You admit that such results can only be achieved when photographers visit the on-site. Food appears very fresh when taken at the right time and from the right angle. A lower angle is advisable, mostly 45 degrees. However, this does not mean you should only settle for that.
Consider taking shots from varying angles and compare your results. Remember most people already know that 45 is the degree that gives them premium results. You do not want to be common, so you must get into details of the right density and height as well.
Equipped with the handiest photography tips, you certainly are ready to shoot best photos of those burgers. Bear in mind that there are more details regarding photography that you must grab right. Your high-end camera has all those techniques to help you achieve an excellent result. When coupled with your ability to focus, there is nothing more to look out for. Marketing photography is as demanding as it is rewarding.
It is an investment worth giving your all. Passion is crucial in your daily perfecting of that art. Also, take with yourself an ability to learn fast and embrace changes as they come in the photography industry. Remember growth is inevitable and you must be part of it in every possible way.